FFW to 2029 – Video production office
We wanted an interior with pizzazz and flair, representative for the values and aspirations of the ad industry. So we assembled elements form contrasting stories, in order to narrate a unique story with spice and creative tension. So, we put together velvet and brass with raw concrete and structural bricks, straight lines with curvy art deco ones, cold and warm light temperature, all floating in a big “negative space”. The negative empty space is what is inviting people to create new sets, to move furniture around and to control their environment, without altering the overall concept.
Photo credits – Sabin Prodan